About SPCC | Indigenous-Led Communications & Strategy Firm in Canada

OUR MISSION

SPCC is a trusted, Indigenous-owned communications and consulting firm focused on economic growth, cultural preservation, and community empowerment. We build authentic bridges between Indigenous Nations and public, private, and government sectors. Advancing opportunities that uplift communities and foster sustainable collaboration.

CORE VALUES

We are committed to authentic dialogue and meaningful partnerships that foster trust and long-term impact. We believe in empowerment through community-led growth, mentorship, and innovation, ensuring that those we serve lead the way. Guided by cultural integrity, we honour Indigenous knowledge, language, and values in all that we do. Our work is grounded in the well-being of both people and place. Above all, we uphold accountability and sovereignty, respecting self-determination, local leadership, and the right of every community to define its own future.

LEADERSHIP

Aaron Ui

Co-founder

Sacred Path Communications & Consulting (SPCC) is the vision of co-founder Aaron Ui, a well-connected entrepreneur and trusted advisor with deep roots in both the business and Indigenous communities. Aaron brings extensive experience in financial solutions, and community-driven consulting. He excels in helping professionals, business owners, and Indigenous organizations build resilient futures. His leadership is grounded in respect, collaboration, and a commitment to transformative partnerships.

“As a member of the Ojibways of Onigaming First Nation, I believe in building relationships grounded in trust, clarity, and lasting value.”

LEADERSHIP

David Tsai

Co-founder

With over 35 years of experience in corporate strategies and branding. David is a natural strategist with market insighst and expertise that is well recognized throughout the industries. He has been the recipient of a number of awards throughout his career. Through a collaborative style and hands-on approach, David is an integral part of SPCC’s clients engagement, communication and strategies. He is naturally adept at developing highly effective communications solutions that drive community engagements, and guide marketing objectives for clients.

“True strategy begins with listening. When we honour the voices of communities, we don’t just build brands — we build trust, momentum, and lasting impact.”

Andrew Wu

Co-founder

Andrew carries two decades of expertise across e-commerce, building start-ups, real estate branding, marketing, investing, building partnerships, and business development. This experience provides Sacred Path with a wealth of resources to leverage for years to come. Andrew has built over 6 businesses which are running successfully in various niches which has given him operational experience which is vital as SPCC engage with partnerships, growth, mentorship, and innovation. His natural enthusiasm, strategic insight, resource optimization and ability to align partners delivers ongoing long-term value for SPCC its partners.

“Success isn’t just what we accomplished, it’s who we collaborate with. At Sacred Path, every partnership is a step toward shared growth, grounded in vision, trust, and lasting value.”

FOLLOW

wOoF WoOF

From many voices, a shared story. We are the bridge between.

Our Story Begins With Yours.